Corvette Magazine
#59 SEPTEMBER 2010

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TABLE OF CONTENTS

ADVERTISER INDEX


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Corvette is the ultimate resource for Corvette enthusiasts. Our readers don't just peruse each issue but study and absorb the advertising along with the editorial. Corvette caters to this hard-core enthusiast by presenting editorial material with a strong technical orientation.


Our reader is a hands-on enthusiast who is dedicated to his Corvette and is interested in products that enhance his car both cosmetically and mechanically. The advertising constitutes a vital part of the magazine as it provides the reader with access to the newest parts at competitive prices.


We have purposely kept advertising rates low to make this medium accessible to large and small Corvette suppliers. This insures an active marketplace for Corvette parts and supplies that provides you with a source of buyers who will continue to purchase on a regular basis.


Because the content of Corvette is so focused, each reader is a potential buyer for your Corvette-related products. It goes without saying that the average Corvette owner has the ability and the inclination to buy these products.


Not only will your ad in Corvette get strong current exposure, but the message of your ad will endure- 94% of our readers save their copies of Corvette for future reference.


Kyle Toy
Advertising Director
kyle@rossperiodicals.com



Holly Lundgren
Advertising Coordinator
holly@rossperiodicals.com



2010 Advertising Rates

B&W 1x 3x 6x 8x
Page $1425 $1380 $1325 $1265
2/3p 1070 1035 995 950
1/2p 850 830 795 760
1/3p 630 610 580 560
1/4p 525 510 490 465
2nd color:(non-commissionable)
$75 for less than a full page,
$125 for full page
Four-Color 1x 3x 6x 8x
Page $1880 $1840 $1785 $1725
2/3p 1410 1380 1335 1295
1/2p 1125 1105 1070 1035
1/3p 825 805 775 745
1/4p 700 680 655 630
Covers*
*Four-Color Only
1x 3x 6x 8x
Inside Front $2180 $2130 $2060 $1990
Inside Back 1995 1955 1900 1840
Outside Back 2350 2300 2220 2150
No Charge For Bleed
Advertising Coordinator
Holly Lundgren
(415)382-2860 Phone
(415)382-0587 Fax

holly@rossperiodicals.com

Advertising Director
Kyle Toy
(415)382-2870 Phone
(415)382-0587 Fax
kyle@rossperiodicals.com

Advertising Information

Advertising and Editorial Offices
42 Digital Drive, Suite 5
Novato, California, 94949
(415)382-2870 Phone
(415)382-0587 Fax

Commissions & Discounts

Agency Commission:
15% to recognized agencies.
Terms:
Net 30 days.

Circulation Information

Published eight times per year, distributed nationally by Curtis Circulation Company. Single copy price- $4.99. Subscription, 8 issues- $19.99.

Additional Terms

1. Agency discount (commission) forfeited if not paid within thirty (30) days from the date of invoice.
2. All past due invoices subject to a finance charge equal to 1.5% per month (18% A.P.R.) of outstanding balance.
3. Creditor reserves the right to employ a collection agency and/or attorneys to recover past due balances: therefore, such accounts will be subject to a reasonable attorney/collection fee equal to thirty percent (30%) of the outstanding balance.
4. All past due invoices will be subject to the "Short Rate." Any past due invoice(s) will be recalculated to the higher amount due for the frequency actually printed. "Short Rate" adjustments will also be made for any change (downward) in frequency agreement originally contracted for, either written or verbal.

Closing & Issuance Dates

Corvette 2010 Advertising Schedule
IssueSubscriber
Mail Date
On SaleSpace
Close
Materials Due
January 10/27/0911/17/0909/29/0909/29/09
March 12/15/0901/05/1011/10/0911/10/09
April 01/26/1002/16/1012/22/0912/22/09
June 03/16/1004/06/1002/09/1002/09/10
July 05/04/1005/25/1003/30/1003/30/10
September06/15/1007/06/1005/11/1005/11/10
October 07/27/1008/17/1006/22/1006/22/10
December 09/14/1010/05/1008/10/1008/10/10


Insertion Orders: Insertion orders must be received by the Space-Close Deadline. If a change of copy is not received by the Materials Deadline, the contracted advertiser's copy that ran in the previous issue will be inserted.

Cancellations: Cancellations will not be accepted after the Space-Close Deadline. Cancellations for the cover ads must be made 90 days prior to the scheduled Space-Close Deadline.

Materials: Materials must be received by the Materials Deadline. Advertising materials will be returned at the advertiser's request. The publisher is not responsible for advertising material left more than three months.

Communications: Please contact the editorial offices of Corvette by mail, phone or fax:

Corvette
42 Digital Drive, Suite 5
Novato, California, 94949
(415)382-2870 Phone
(415)382-0587 Fax

Mechanical Requirements

Covers and body printed Web Offset and perfect bound. Trim size 8-3/8" x 10-7/8"

Space (non-bleed)Width & Height
Full Page7-1/4 x 10
2/3 page4-3-4 x 10
1/2 page7-1/4 x 4-3/4
1/2 page (Jr. Page)4-3/4 x 7-1/2
1/3 page4-3/4 x 4-3/4
1/3 page (Vert.)2-3/8 x 10
1/4 page3-1/2 x 4-3/4




Bleed size: 8-5/8" x 11-1/8". Live printing matter must be kept 3/8" from trimmed size of 8-3/8" x 10-7/8". Spread Bleed: 17-1/4" x 11-1/8". Spread non-bleed 16" x 10".

Digital-Format Submissions: Before submitting ads in a digital format, please request our Digital Requirements to make sure your submission is compatible with our system and assure quality reproduction. If not, your advertisement may be rejected. An appropriate press proof must be submitted with all digital ads.

Film requirements: Negative film, right reading emulsion side down, minimum 133 line screen, color 150 line screen preferred. All film must meet SWOP standards. Supplied negatives must be accompanied by appropriate proofs.
Contract/Copy Regulations

Publisher reserved the right to hold advertiser and/or its advertising agency jointly and severally liable for such monies as are due and payable to the publisher.
Publisher reserves the right to change rates at any time.
Publisher accepts no liability for damages due to advertisements not appearing in contracted issue.
All advertisements are subject to acceptance by the Publisher.
Publisher also reserves the right to decline or reject any advertising for any reason, at any time without liability, even though previously acknowledged or accepted.
Publisher shall not be liable for copy and/or key changes unless provided with complete replacement negative.
Advertising Responsibility: The purchaser of the advertising space assumes all responsibility fro the entire content of any such advertisements printed in Corvette and assumes responsibility for any claims or costs if litigating claims arising therefrom against the Publisher.
Publisher will not be bound by conditions printed or appearing on order blanks or copy instructions which conflict witht he provisions of the stated rates.
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All contents © 2010, Ross Periodicals Inc. 42 Digital Drive, Suite 5 Novato, California 94949